Don’t you just know it?! I work in media and I have pitched commercial projects to business executives many times only to see them completely choke on the costs. They say things like “Can’t we just film the commercial on an iPhone, I see that on YouTube all the time?” FFS. I’ll be like “Sure, we can. What’s your budget for that? You realize I still have to pay the cameraman, the makeup artist, the writer, the producer, the director, the gaffer, and the talent. Do you want music with that, too? Oh, you want a Credence Clearwater Revival song in the background? That’ll cost you.”
I’ll pull out some sheets explaining what they see on YT that they think is so cheap… I mean, sure, it’s less expensive than other options, but crew and talent gotta eat and pay bills, too.
#1.
Don’t you just know it?! I work in media and I have pitched commercial projects to business executives many times only to see them completely choke on the costs. They say things like “Can’t we just film the commercial on an iPhone, I see that on YouTube all the time?” FFS. I’ll be like “Sure, we can. What’s your budget for that? You realize I still have to pay the cameraman, the makeup artist, the writer, the producer, the director, the gaffer, and the talent. Do you want music with that, too? Oh, you want a Credence Clearwater Revival song in the background? That’ll cost you.”
I’ll pull out some sheets explaining what they see on YT that they think is so cheap… I mean, sure, it’s less expensive than other options, but crew and talent gotta eat and pay bills, too.
People have no idea…