• Shard@lemmy.world
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    1 year ago

    Hitachi rebranded their magic wands because they didn’t want their brand to be permanently associated with sex toys

    • jerkface@lemmy.ca
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      1 year ago

      They did not rebrand them. They stopped manufacturing them completely. They didn’t license it to other manufacturers, they sold the rights outright. They have entirely divested themselves.

      This isn’t a Hitachi or a modern third party version; this one operates on DC and has button controls and a power button instead of one chunky switch.