Assuming this was around 1994, and adjusting for inflation, it should still be under $2.
Pic 2 also looks like uber eats, not instore
https://www.tacobell.com/food/burritos/beefy-5-layer-burrito
Looks like the actual price is $3.79
The beefy 5 layer burrito was introduced in 2009/10
So, Ryan Gosling was 29 years old in the top picture. Damn is he a great actor.
til he’s a year older than me
Must be a method-actor.
The whole supply chain increased their prices as well. Did you take that into account?
The supply chain presumably cost something in the first pic too. The prices of those things should have also gone up according to inflation. So wouldn’t they also be included in the “inflation adjusted” figure? It’s not like they were calculating what it cost without needing a supply chain.
In fact, I would think that if anything, the overall price of supply chains would have decreased as technology got better (better fuel, better gas mileage, better routes, better forms of transportation, better computer models to predict outcomes, etc).
That’s only taking into account monetary devaluation, not inflation of goods and services (or vice versa)
What?
Monetary devaluation is an economic policy Inflation is literally the “general increase in the prices of goods and services”
Inflation is market derived and does not include devaluation of the currency, source is your own link on deflation.
In a global economy goods and services are sourced internationally and are subject to various exchange rates. Rarely anything is ever 100% domestic
Even if every ingredient doubled in cost (same as domestic inflation) and profit is a 1/6 of the burrito, we wouldn’t even be at $4. This is corporate greed.
Seems like it’s uber eats in the second pic so yeah a lot more markup?
Energy costs many times what it did too
Energy costs many times what it did too
Perhaps for the consumer, not for the energy providers
What costs more? Gas or wind? Oil or solar? Coal or wave?
There’s a premium charged for new technology, sure. To cover R&D costs, new tooling, etc, but once the machinery is made, the fuel is essentially free. The wind blows itself, the sun has its own fuel, the tides move freely
Energy arbitrarily costs more because those that sell it have decided it costs more. Aka corporate greed, which is what this post is complaining about in the first.
Monetary devaluation is the only thing that gives any thin-veiled justificstion for price increases. Anything not covered by the inflation calculator is greed.
The inflation calculation is gamed too to make numbers look smaller
You mean greed
That price held untill atleast 2012, that’s a solid 5 dollars of increase in just over 10 years. I could totally be talking out my ass
Beefy5 layer burrito has that effect.
Hopefully most of the price increase is tax related as a luxury food item and the money goes towards diabetes and obesity research. Right?
Weird, 2012 was about when Brian Niccol took over as Chief Marketing Officer and then later became CEO of Taco Bell. Afterwards he moved to Chipotle and raised prices and lowered quality there too. Now he’s in the news for becoming the new Starbucks CEO where he will be commuting via private jet 600 miles 3 days a week.
So you’ll be happy to know that your extra money on tacos, burritos, and coffee goes to good use like paying this asshole millions of dollars to fly around on a private jet enshittifying everything he touches
This chaps my ass almost as much as the beefy 5 layer burrito
Had to AI this one.
The Beefy 5-Layer Burrito at Taco Bell was introduced as part of the company’s “Why Pay More?” value menu in 2010, priced at 89 cents. Over time, like many fast-food items, the price of the Beefy 5-Layer Burrito increased due to inflation, rising food costs, and other economic factors.
The exact timing of each price change can vary by location and market, but in general, the price increased gradually over the years. By the mid-2010s, the price had risen to over a dollar, and by the late 2010s and early 2020s, the price could be found in the range of $1.50 to $2.00 or more, depending on the region and promotions.
Yes, trust AI, that’s what Ryan Gosling looked like 14 years ago.
It has to be the early 90’s, he was born in 1980 and looked like this in 1998.
Twinkules
You do realize those are several images stitched together… right?
Lmao, yeah… I doubt that was from 2010 😂
Well… it was released in 2010 so I don’t know what you want me to tell you lol
Everyone shitting on you but your AI is right. It was about 9 months or so it lasted. I know because I took a course at the exact time and survived off those when I was broke as fuck. It doubled then like a year or two later had doubled again and that held until around Covid
Everyone’s shitting on him because people loathe lazy copy/paste paragraphs from chatGPT in their online discourse. Me included.
I don’t know what’s sadder the giant Safeway sandwiches going from $9.99 to $13.99 or my mortgage about to go up like 200 goddamn dollars…
My mortgage has gone up like $300 in the last 14 years due to taxes & insurance… but if I were still a renter it’d have gone up by $1000 (or more?) so I’m not complaining.
You should complain. We’re all getting ripped off.
I mean, my house value quadrupled during that time, so it’s kinda fair that I’m paying more property taxes. As for the insurance… I gotta admit I haven’t paid much attention.
Unless you are selling the house (which still means you have to buy another one…) it’s paying for unrealized gains which the rich fucks making the rules tell us is so unfair whaaaa whaaaa whaaa (insert child crying noises here)
On the contrary: as a single-family homeowner, I’m being massively subsidized compared to the amount of city services and infrastructure I consume. (It could be worse: I could have a large lot in a car-dependent suburb instead of a small lot in a streetcar suburb and therefore be even more of a leech – i.e., like those rich fucks you’re talking about – but still, I’m definitely not paying my fair share of taxes.)
If you want to know who’s really getting ripped off, it’s all the renters in dense apartments. Not only are they paying extra so their landlords can profit, they’re paying even more because they’re the ones funding the subsidy for single-family homeowners like me. Basically, I’m exploiting them via the skewed way property taxes are assessed. Thanks for funding my privileged lifestyle, people too poor/unluckly to be able to buy a house! 🤑
(But seriously, it really is very unfair and we need to reform the property tax code and, even more importantly, the zoning code.)
It is so messed up how every part of our society is secretly tuned to make being poor trapped yet every rung up the ladder to being wealthy, the journey gets a little easier by hidden subsidies like this.
The insurance is based on the cost to rebuild the home, which has also drastically gone up, so it makes sense that it has risen too
Yes and no: yes in that the real cost has indeed drastically gone up, but no in the sense that the cost that the insurance company would actually pay would be based on the policy’s coverage limits, and I’m not sure if those have actually been adjusted to keep up…
As a renter, I don’t pity the mere $200 increase you’re dealing with.
escrow went up that much?
Yes, your escrow can go up that much if your property tax, school tax, or in some cases insurance had a sudden jump in value or changes in what can be claimed. It varies by area and loan, but isn’t unheard of.
interesting, based on Zillow info my house doubled in price in the last 5 years, but my escrow only went up $20 in that time, mostly insurance, don’t tell my county tho 😂
My car insurance has doubled in less than 8 years. But don’t worry, it has less coverage too! Oh, but I’ll get a teeny tiny discount if I let them install a lowjack!
My car insurance went up like 20% from last year to this year. Exact same shitty “coverage” as before.
How do you have a mortgage change price? I don’t get that? Both of mine haven’t ever changed.
The saddest part is the beefy 5 layer burrito being what people that worked at Taco Bell would order and ask for it grilled for a reasonable cheap meal to now resulting in “WTF is there any ground beef here? WTF is there real cheese? Are these ‘beans’ safe to consume?”
Edit: my friend who previously worked there when in college asked if it was even beans on the thing…
Yep mines about to go up $200 because my insurance is over $1,000 more this year.
Is that a delivery service’s marked up price? Their site has them for much less.
Could be down to their location. I mocked my gps to a place i guessed would be expensive (Long Beach CA) and got this
Nanaimo BC, Canada… price is in CAD. That converts to $3.32 USD
I must say I am shocked that our prices are on par with or lower than anywhere in the US. I mean the conversion rate on the California price is insane in CAD:
This is the TB closest to me in the Los Angeles area.
I can get that as part of the build your own craving box for $6.
Crunchwrap, this, potatoes, and a drink for $6.
What happened to the 7 layer ?
They removed it from the menu in the last couple of years
At least it doesn’t look like it shrunk too.
- Photos are for illustration purposes only
It 100% shrunk. That image is misleading
Well, he’s a big star now so that layer of his warm macho cheese is expensive.
4.19 at my local tb, too damn expensive.
Off topic but how does the guy at the top look 12 and 24 at the same time?
It’s two separate pictures, silly.
The Gosling Effect
I can get 2 for that around here.
Man, I know US food is …something else, but still, what the hell is this thing?
Apparently, the 5 layers are:
- Beef
- Cheese
- Beans
- Nacho Cheese Sauce
- Sour Cream
A.k.a. 5 times protein for no fucking reason. That’s going to taste like garbage, unless you make it entirely too greasy, too.
I guess, it being called “beefy”, that’s its whole gimmick, but that still doesn’t explain why it exists in the first place. When you could be eating something with a multitude of flavors, which doesn’t sit in your stomach like a brick either, why do you choose just a lump of meat?
…kinda but also wtf are you talking about? It’s Taco Bell, of course it’s going to be greasy as fuck and delicious.
Not delicious in the way of fresher more authentic Mexican food. Delicious in the way of Taco Bell.
.89-cents-at-midnight-delicious
That might SOUND like 5x protein, but I am fairly confident there is a pretty minimal amount of protein at all. The beef and cheese sauce are almost entirely fat, cheese is low amount and high moisture, sour cream never had protein to begin with.
Lol chill, it’s already billed as trash food, nobody sold it as caviar. If someone wants to eat like a raccoon, for the most part, it’s their God given right. No need to high horse it.
Literally none of the ingredients are what you are picturing in your head. They’re not bad, just different.
If you put that garbage in your mouth, it’s on you.