How Google Alters Search Queries to Get at Your Wallet
www.wired.com
Testimony during Google’s antitrust case revealed that the company may be altering billions of queries a day to generate results that will get you to buy more stuff.

cross-posted from [email protected]

  • Google may be altering billions of search queries daily to generate results that increase purchases.
  • Testimony in an antitrust case revealed an internal Google slide about changes to its search algorithm, involving “semantic matching” to generate more commercial results.
  • Google covertly changes user queries, substituting them with ones that generate more revenue for the company and display shopping-oriented results.
  • This manipulation benefits Google’s profits but harms search quality and raises advertiser costs.
  • Despite legal challenges, Google’s market dominance allows it to continue these practices, impacting users’ ability to access unbiased information.
  • ijeff@lemdro.idOPEnglish
    6·
    1 year ago

    What do folks in your circle use? I’m the only person I know IRL who sometimes doesn’t use Google.

    • Unsustainable@lemmy.today
      2·
      1 year ago

      I mainly use Searx, MetaGer, and DDG. Most of the people I know are not fans of Google. I’m a little more privacy conscious than most of my friends, though. Most of them have FB and IG accounts. I don’t post anything on social media unless it’s as anonymous as it can be.